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A well-produced video looks impressive. And it can certainly capture and hold attention. But can it actually win you more sales? That’s often what the head honchos want to know. What’s the verifiable ROI? To what extent will it boost the bottom line? Will it result in more conversions?
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We’d like to take you on a trip back in time to March 2020. We know what you’re thinking: really? But hear us out. When the proverbial you know what hit the fan all those months ago, few people saw it coming. Sure, there were already lockdowns, from China to Italy, but in the UK nobody had any idea of what to expect. We at Viddyoze certainly didn’t.
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No great business should ever follow the crowd. If they did, Apple might never have rebounded and Microsoft may never have come to be, it seems, the default operating system for most personal computers.
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