by John Butterworth | Jul 31, 2023 | Blog, Guide
Content marketing is arguably more important for SaaS businesses than any other. That’s because your customers can often lack imagination. Sure, they understand what your software does exactly. But they don’t understand how they can best utilize it and the immense...
by John Butterworth | May 29, 2023 | Blog, Guide
There is nothing worse than investing valuable time and resources into a marketing video, only to have it return absolutely zilch. No views. No clicks. Nothing. When this happens, not only are you burning money, you’re also not filling up your sales funnel. For...
by John Butterworth | May 5, 2023 | Blog, Tips
Since its release in November 2022, ChatGPT has turned the business world on its head. The AI chatbot has proven able to write business strategies, website code, and even whole novels. And that’s just the tip of the iceberg. With Google soon set to launch its...
by John Butterworth | Apr 20, 2023 | Blog
Editor’s Pick: Most Eye-catching Statistics Online videos reach 92% of global Internet users (Source: Statista¹) 91% of customers want to see more videos from the businesses they enjoy (Source: Wyzowl¹) 87% of video marketers said they make a profit from their...
by John Butterworth | Mar 23, 2023 | Blog, Guide
What if we told you there was a way to make your dream customers come to you? No more chasing or spending huge amounts on ads. Well, there is. It’s called video for inbound marketing, and it’s one of the most effective marketing styles for small...